Baidu's 2024 Financial Report: AI Strategy Drives Revenue Growth, Smart Cloud Leads the Large Model Race

Tech 2025-02-18 19:11:21 Source: Network

Baidu's 2024 Financial Report: AI Strategy Drives Revenue Growth, Smart Cloud Leads the Large Model RaceBaidu released its fourth-quarter and full-year 2024 financial report on the evening of February 18, 2024. The data reveals record-high annual revenue of RMB 133

Baidu released its fourth-quarter and full-year 2024 financial report on the evening of February 18, 2024. The data reveals record-high annual revenue of RMB 133.1 billion (approximately USD 18.7 billion), with net profit attributable to Baidus shareholders reaching RMB 23.4 billion (approximately USD 3.3 billion), a 21% year-over-year increase. This report strongly demonstrates the significant success of Baidu's AI strategy and signals even greater growth opportunities for the company in 2025.

The report showcases Baidu's comprehensive growth in 2024. Total annual revenue reached RMB 133.1 billion, and net profit attributable to Baidus shareholders reached RMB 23.4 billion, a 21% year-over-year increase, proving the success of the company's strategy. Significantly, Baidu's investment and innovation in artificial intelligence have also yielded substantial results.

Ernie Large Model Leads the AI Wave, Daily Calls Exceed 1.65 Billion

In 2024, the daily calls for Baidu's Ernie large model experienced explosive growth, reaching an astounding 1.65 billion, a 33-fold increase compared to 50 million in the same period of 2023. This data clearly reflects Ernie's strong market competitiveness and widespread application. To further advance Ernie's development, Baidu announced the upcoming release of the Ernie 4.5 series in the following months and its official open-sourcing starting June 30th. Furthermore, starting April 1st, Baidu made Ernie Bot completely free for all PC and app users, which will undoubtedly accelerate its popularization and application.

Baidu

Smart Cloud Experiences Rapid Growth, Showcasing Market Recognition of AI Technology

Driven by AI technology, Baidu Smart Cloud demonstrated strong growth in the fourth quarter of 2024, with a remarkable 26% year-over-year increase. The report shows that Baidu Smart Cloud ranked first in the number of large model projects won, the number of industries covered, and the number of projects won from central and state-owned enterprises in 2024, highlighting its leading market position and strong technical capabilities. Furthermore, Baidu Smart Cloud successfully powered a Kunlun Xin third-generation 10,000-card cluster and plans to further power a 30,000-card cluster, which will significantly enhance its computing power and service capabilities.

Mobile Ecosystem Maintains Steady Growth, Search Experience Undergoes Comprehensive Upgrade

Baidu's mobile ecosystem also maintained steady growth. The report indicates that Baidu App's monthly active users reached 679 million in December, and Baidu's core online marketing revenue reached RMB 17.9 billion for the quarter. Baidu continues to drive the AI-native reconstruction of its search engine to enhance user experience, achieving significant results. Baidu Wenku (Baidu Library) also experienced strong growth, with its AIMAU reaching 94 million in December, representing a 216% year-over-year and 83% quarter-over-quarter increase. It boasts over 40 million paying users, ranking second globally and first in China.

Autonomous Driving Technology Continues to Break Through, Market Expansion Deepens

Baidu also made significant progress in the autonomous driving field. As of January 2025, Baidu's autonomous driving ride-hailing service had provided over 9 million rides nationwide; the fourth quarter alone saw 1.1 million rides, a 36% year-over-year increase. In November, Baidu obtained the first autonomous driving license in Hong Kong, marking the first entry of Baidu's autonomous driving technology into a right-hand drive market, further expanding its market reach.

Robin Li: AI Strategy Enters a Crucial Phase, Future Prospects are Promising

Robin Li, Baidu's founder, chairman, and CEO, stated, "2024 was a pivotal year for us as we shifted from being internet-centric to AI-first. With our full-stack AI technology gaining widespread market recognition, the growth momentum of our smart cloud is increasingly strong. In the mobile ecosystem, we have consistently driven the AI-native reconstruction of our search engine, enhancing user experience." He added, "As our AI strategy continues to be validated, we believe that AI-related investments will yield even greater results in 2025." This fully demonstrates Baidu's confidence and determination in its future development.

Excellent ESG Performance, Demonstrating Social Responsibility

Baidu also made positive progress in environmental, social, and governance (ESG) aspects. Baidu was included in the S&P Global Sustainability Yearbook for the first time and was listed in Forbes China's 2024 China ESG 50 list, reflecting Baidu's commitment to social responsibility and sustainable development.

Conclusion: AI-Driven Baidu, Huge Future Development Potential

In summary, Baidu's 2024 financial report shows strong performance growth guided by its AI strategy. The success of Ernie, the rapid development of Smart Cloud, and the breakthrough in autonomous driving technology all demonstrate Baidu's leading position and future potential in the field of artificial intelligence. With the continued advancement of its AI strategy, Baidu is poised for even greater growth opportunities in 2025, creating greater value for shareholders and society. The financial report clearly demonstrates Baidu's remarkable achievements in AI and its determination and ability to continue leading technological innovation and industrial upgrading in the future. Baidu will continue to cultivate the field of artificial intelligence, continuously enhance its technological strength, promote industrial development, and create a better future for users. Baidu's success in 2024 is not only a milestone in its own development but also sets a benchmark for the development of China's AI industry, showcasing the strength of Chinese technology companies in global competition.

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