Lu Weibing announced the "new machine" with 1TB of large memory for only 3099 yuan, as well as 2K direct screen and wireless charging
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Since Lu Weibing took over the Hongmi mobile phone business, Hongmi mobile phones have also been moving towards a more stable and high-end development path. At the same time, they also have an absolute "leading position" in the mid-range cost-effectiveness market
Since Lu Weibing took over the Hongmi mobile phone business, Hongmi mobile phones have also been moving towards a more stable and high-end development path. At the same time, they also have an absolute "leading position" in the mid-range cost-effectiveness market. They should have been a great mid-range product, but this year the market has undergone significant changes. Simply put, Hongmi mobile phones have been challenged in their position in cost-effectiveness products, And its products have also had a significant impact on sales.
In this situation, Lu Weibing can only make price concessions for his products to maintain product sales. In other words, this year's main products under Hongmi have completely taken the wrong path. The big memory storm in the market has completely covered up the highlights of Hongmi's new products, such as the K60 series. Lu Weibing popularized wireless charging technology this year, but consumers are not very interested in it, The version with 16GB+1TB of super large memory provided by friends is completely unattractive.
Although the Hongmi K60 has also sold many units, its sales performance is still inferior to that of the same positioned Ace2. In order to cater to the taste of most consumers, Lu Weibing also has to keep up with the current market trend. Currently, Lu Weibing has officially announced a "new machine" to the public, which is the Hongmi K60 with a 16GB memory combination, This can also be considered as a confirmation of the slogan of popularizing the big memory storm.
Unlike other brands, the new version of the Hongmi K60 this time is not just a top of the line 16GB+1TB version, but has launched three types of memory options: 16GB+256GB, 16GB+512GB, and 16GB+1TB. The corresponding prices are 2499, 2799, 3099 yuan, and so on. In my opinion, launching a 16GB large memory in this way is still a good approach. With a 1TB large memory, not every consumer will choose, For daily use, 16GB+512GB of memory is sufficient.
At the core configuration level, it is equipped with Snapdragon 8+chips, supplemented by LPDDR5 memory and UFS3.1 flash charging support. The screen is also paired with a 2K high-resolution flexible straight face screen, and this screen also supports 120HZ high brush and 1920HZ high-frequency PWM dimming technology, which can achieve eye protection even in low light. It is equipped with a 5500mAh large battery paired with 67W flash charging and 30W wireless charging technology, The rear is a 64 million pixel tri camera module, and also supports OIS optical image stabilization function.
With the support of wireless charging technology, the overall configuration of Hongmi K60 is relatively balanced. The price of the newly added 16GB+1TB is only 3099 yuan, which enables consumers to see the sincerity of Hongmi mobile phones. From the perspective of actual user experience, Snapdragon 8+chip, 2K straight screen, 5500mAh battery, 30W wireless charging and OIS optical image stabilization main camera are all good configuration parameters, Even after two or three years of use, it is still sufficient.
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