The Chip War: Samsung and TSMCs Double-Faced Strategy
The Chip War: Samsung and TSMCs Double-Faced StrategyIn recent years, the global semiconductor industry has been in a fierce competition, resembling a Game of Thrones without gunpowder. In this game, Samsung and TSMC, the two giants, have become central figures due to their leading positions in chip manufacturing...
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Is Double Eleven a Grand "Digital Game"?
Is Double Eleven a Grand "Digital Game"?This year's Double Eleven is halfway through, and social media is flooded with consumers complaining about complicated rules and promotional activities. Although people have long been numb to various e-commerce promotions, the suppressed desire for consumption has still made many young people eager to try...
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Taobao Optimizes Business Environment, Tmall Double 11 Merchant Sign-Ups Heat Up
Taobao Optimizes Business Environment, Tmall Double 11 Merchant Sign-Ups Heat UpAt the 2024 Tmall Double 11 launch event, Chu Duan, Vice President of Alibaba Group and President of Taobao Platform Business, stated that Taobao has actively optimized the business environment this year, effectively addressing the industry's "three major ailments" through loosening refund policies, upgrading shipping insurance, and reshaping price-band competitiveness. This has helped merchants break free from involution...
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The "Three Sheep" Livestream Scandal: A Double Warning of AI Forgery and "Scapegoating"
The "Three Sheep" Livestream Scandal: A Double Warning of AI Forgery and "Scapegoating"Autumn winds blow, and while it's typically a season of harvest, the livestreaming industry has been rocked by a storm, pushing the once prominent "Three Sheep" into the limelight. The ins and outs of the incident, shrouded in mystery, are filled with twists and shocks, leaving one to marvel: livestreaming, this act, is becoming increasingly "thrilling...
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The Twilight of Meituan's Empire: Double-edged Attack from Douyin and Pre-made Dishes
The Twilight of Meituan's Empire: Double-edged Attack from Douyin and Pre-made Dishes So, what are the core demands in catering? The demands on group purchase and delivery platforms are different for consumers. The biggest difference between group purchase and delivery lies in the consumption scenarios: group purchase is for offline dining, usually with at least two people, like couples, families, friends, colleagues, or for business dinners...
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2023 Double 11: From a shopping spree that flourishes and fades to a weary holiday
Before reading this article, could you please click on "Follow" to facilitate your discussion and sharing, as well as bring you a different sense of participation? Thank you for your supportDouble 11, a day that once sparked a global shopping frenzy, is quietly undergoing a severe test. The Double 11 in 2023 was jokingly referred to by netizens as the "toughest session in history", and what swept through the hot search was no longer the achievements of major platforms, but the quiet three words "not to consume"...
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Benchmarking Apple, Shipping 100 Million, Who is the Real Price under the Double Eleven "Shining Mirror"
Text | Black CodeThe annual "Double Eleven Shopping Festival" has quietly come to an end, and there is a strange phenomenon that everyone may also see, that is, this year everyone is not very fond of brushing the list. In order to find a total transaction amount, I searched for a long time but did not see any official data...
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Why has the "Double 11" this year become quiet? Netizens have summarized the following 5 reasons
Let's go back to 2009, when Zhang Yong, then the general manager of Tmall, created the "Double Eleven" shopping festival. In the blink of an eye, it turned into a nationwide shopping frenzy...
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On the day of "Double 11", the national express delivery business volume reached 639 million pieces, which is 1.87 times higher than usual
On November 12th, according to the website of the National Postal Administration, monitoring data from the National Postal Administration shows that from November 1st to 11th, 2023, postal and express delivery enterprises across the country received a total of 5.264 billion express packages, a year-on-year increase of 23...
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Perspective on the "Double 11": The "Dopamine Economy" Outbreaks and the Rise of Domestic Products
According to data from multiple e-commerce platforms, this year has seen an increase in male consumption power and a complete explosion of domestic products. What do everyone like to buy for 'Double 11'? What retail passwords are behind these numbers? What consumption trends are reflected?Subdivision of product tracks, outbreak of "dopamine economy"On the 11th, the reporter learned from e-commerce platforms that a major consumer trend during the "Double 11" this year is the outbreak of the "dopamine economy" represented by esports, cycling, skiing, trendy play, etc...
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Why is this year's Double Eleven so bleak? The reason is actually these.
The Double Eleven Festival every year is a time for major e-commerce platforms to harvest crazily. However, with the increase in the span of the Double Eleven Festival in recent years, the popularity has become increasingly desolate...
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Taotian Group CEO Dai Shan: Tmall's Double 11 user base has set a record, with a new order volume of 140 million in the third tier and below markets
On the evening of November 11th, Dai Shan, CEO of Taotian Group, introduced in a live interview with China Central Radio and Television that this year, the number of Tmall Double 11 users reached a historic peak, with a cumulative number of visited users exceeding 800 million; The price effect is significant, with users in the third tier and below markets placing 140 million more orders than last year.This year's Double Eleven, all platforms are focusing on low-priced strategies...
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