Instant Retailing: A New Battleground in a Trillion-Dollar Market, Can Douyin Replicate the Group Buying Myth?

Instant Retailing: A New Battleground in a Trillion-Dollar Market, Can Douyin Replicate the Group Buying Myth?IntroductionIn recent years, China's consumer market has been changing rapidly, while the instant retail track has consistently maintained high growth, attracting the attention of numerous giants. From Meituan, Eleme, JD Daojia, to Taobao, Douyin, more and more players are joining the battle, trying to get a piece of the pie...

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