New low in history! How does a TV set that won't move for 200 yuan lose the hearts of consumers?
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When it comes to television, everyone is no stranger.In the 1980s, as one of the three major items at that time, if one had a black and white TV set at home, it was quite impressive and could be considered a wealthy family.At that time, solving the problem of food and clothing was a major challenge. Who owns a TV in the village and can walk horizontally, the brightest child in the village.
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In today's society, TV sets are household furnishings. Netizens roast:Television has entered the late stage of cancer, young people do not want to watch TV, elderly people do not understand how to watch (operate) TV, and people no longer need television.
What is the huge contrast between television in the past and present?
Why is it so cheap?
Mobile phones can be said to be the "enemy" of televisions, and their emergence directly affects the sales of televisions.,,,.
Consumer demand for televisions has decreased, leading to a sharp decline in television productionAccording to reports,The sales of televisions in 2020 were at a historic low in over a decade, with only 30 million units sold that yearIn 2000, LCD TVs appeared in the public eye, and sales had never seen this phenomenon before. Even large-scale events such as May Day and National Day were powerless,As if the end of television had arrived, companies could only win the hearts of consumers by lowering prices.
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High price and low configuration are also one of them.,,,,,.
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If it were so cheap, would you buy it?
Why are consumers still indifferent to the "cabbage price" of televisions?
The term 'large screen advertising machine' refers to various advertisements that appear when watching TV nowadays,,,.,,,.
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Nowadays, there are too many remote controls for televisions, and there are several remote controls for each TV set. Many elderly people cannot operate them, so they forget to teach them earlier and forget later.,,.
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Complex startup, annoying for the elderly, numerous advertisements, and young people not buying it.,,,.,,,,.
All programs require membership. Turn on the TV and there is nothing to watch. All programs require membership,VIP,,5,,.
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Nowadays, watching TV requires an annual fee, and watching programs requires a fee. Many TV dramas can only be watched on iQiyi or Tencent, with 2 episodes for free. All of them require membership, and membership is not universal. Over the course of a year, there are several thousand members,The TV is even cheaper, but the cost of watching it is too high,.
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The emergence of various new things has pushed television to the end
The usage rate of projectors is increasing,,,,,.,,,.
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Tablets are also favored by consumers,,,,,,,.,,,,,,.
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How can the television industry solve this dilemma?
If the TV lacks some routines,Everything requires membership, screen casting requires membership, on-demand requires membership, and after paying the annual fee for a set-top box, I can't watch anythingWatching TV dramas without membership and without various fees,,.
One click to solve all problems,,,,,,,,,,,,,,,,,,,.
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Reduce advertising playback appropriately,,,,,,.,.
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