618's best-selling mobile phone survey, let's take a look at what everyone has bought?
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The time has come to June 19, 2023, and this year's 618 promotion is nearing its end.Overall, the 618 event period is generally a good time of year to buy a mobile phone
The time has come to June 19, 2023, and this year's 618 promotion is nearing its end.
Overall, the 618 event period is generally a good time of year to buy a mobile phone. All manufacturers will bring strong promotional activities, and the release of new machines in the first half of the year has basically come to an end, with more available products. This year, many users also took advantage of this opportunity to purchase new machines.
So which phone sold the best in this year's 618 event?
Today, let's take a look at the current product sales ranking list of e-commerce platforms. For specific data, please refer to the JD mobile phone auction list from May 31st to June 19th.
In terms of brand sales performance, Apple, Xiaomi and Huawei ranked in the top three, and OPPO/OnePlus, Glory, vivo/iQOO, True Self, Samsung, Meizu and Nubia also ranked in the top ten.
Among all single product sales rankings, iPhone14Pro and iPhone14ProMax rank first and second, while Redmi10A ranks third.
At the same time, the sales of iPhone 14, HONOR Play20, RedmiK60, iPhone 13, RedmiNote11, Redmi9A and Glory Play 7T also ranked in the top ten.
As for the sales situation of models in different gear ranges, there are currently corresponding ranking lists.
Among the models in the range of 500-999 yuan, Redmi10A, HONOR Play20 and Redmi9A ranked the top three. Redmi and Honor have a significant sales advantage in gears below 1000 yuan.
Among the 1000 yuan models, the RedmiNote11 ranks first in sales for the 1000-1499 yuan range, followed by the Honor Play7T, and the OPPOK10x ranks third.
In the higher price range of 1500 to 1999 yuan, the RedmiNote12turbo, Honor X40, and iQOONeo7SE models rank in the top three.
The price range ranges from 2000 yuan to 2999 yuan, with RedmiK60 ranking first in sales in this price range, and Ace2 and iQOONeo8 ranking second and third respectively.
In the range of 3000 to 3999 yuan, RedmiK60Pro, iQOO11, and OnePlus 11 occupy the top three sales rankings.
Meanwhile, the Honor 80GT, Honor 90Pro, Meizu 20, iQOONeo8Pro, vivo X90, Yijia AcePro, and Xiaomi 12SPro also rank in the top ten.
The price range of 4000-5999 yuan is the price range for flagship products of various brands. In this range, the iPhone 14, iPhone 13, and Xiaomi 13 devices rank in the top three, while the Huawei P60 and Huawei Mate50 products also rank in the top five.
Meanwhile, the Honor Magic5, Xiaomi 13Pro, Samsung Galaxy S23, OPPOReno10Pro+, and iQOO11Pro devices rank sixth to tenth.
The price has reached over 6000 yuan, and the new generation of iPhone 14Pro, iPhone 14ProMax, and iPhone 14Plus, three Apple models, have taken over the top three rankings.
Meanwhile, Huawei's Mate50Pro and P60Pro rank fourth and fifth, while Xiaomi 13Ultra, Honor Magic5Pro, Samsung Galaxy S23Ultra, OPPOFindX6Pro, and Samsung Galaxy S22Ultra rank sixth to tenth, respectively.
In terms of folding screen devices, vivo XFlip ranks first, vivo XFold2 ranks second, and Samsung Galaxy ZFlip4 ranks third; OPPOFindN2Flip, Huawei MateX3, Huawei PocketS, Motorola razr40Ultra, Glory MagicVs, Huawei MateXS2, and Xiaomi MixFold2 also entered the top ten of the sales list.
Based on this sales ranking, Apple's iPhone series still has an absolute advantage in the ultra high-end flagship market. Although the product prices are high, the overall sales performance of the iPhone14Pro and iPhone14ProMax has surpassed the cost-effectiveness models.
Huawei has also achieved good results in this event, with overall sales reaching third on the ranking list, and the high selling models included in the list are also products with high positioning. It can be seen that after resuming the pace of updates, Huawei's new machine sales have also begun to rapidly recover.
The sales performance of Xiaomi 13 and Xiaomi 13 Ultra in this event was also quite impressive. Xiaomi 13 ranks third in sales between 4000 yuan and 5999 yuan, second only to the iPhone. This also indicates that Xiaomi has taken another step in its high-end journey.
Meanwhile, Xiaomi's Redmi brand, due to its consistent cost-effectiveness positioning, has performed well in mid to low end gears. The top selling models in each gear range between 500 yuan and 3999 yuan are Redmi models.
In addition, vivo's sales performance in the field of foldable screens is good, while OPPO's overall performance is relatively balanced.
In terms of specific folding model performance, the sales situation of the vertical folding model is better than that of the horizontal folding model. This also seems to indicate a certain user bias.
(Source: Technological Aesthetics)
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