Disappeared shared cars: car parks become cemeteries, hundreds of billions of foam burst, and cars become public toilets
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When sharing becomes popular, people who develop sharing models have only two consequencesOne is Da Lao Te Lao, and the other is to lose everything.It seems that with the word 'shared', there is no buffer zoneEither go crazy and add more fuel, rush in like crazyFor example, shared bicycles and shared power banks that occupy an important position in cities
When sharing becomes popular, people who develop sharing models have only two consequences
One is Da Lao Te Lao, and the other is to lose everything.
It seems that with the word 'shared', there is no buffer zone
Either go crazy and add more fuel, rush in like crazy
For example, shared bicycles and shared power banks that occupy an important position in cities.
Either it will fall all the way and the river will fall uncontrollably
And the representative of this category is the focus of today's discussion - shared cars.
Do you have shared cars in your cities?
Probably, and even used it once or twice
But now, they disappear like ghosts in our lives.
We know it has, but to find it, we can only go to the 'graveyard'.
As we follow the footsteps of shared cars in our search
We can only see old cars with large open skylights and dry wheels crowded together, occupying one corner after another.
As long as you get close, you can smell a smell of dust and decay.
And this may have been the investors who wanted to make a fortune by sharing cars at the time
A scene that I couldn't even imagine breaking my mind.
At the beginning, in order to vigorously promote new energy vehicles
All kinds of policies are more favorable one by one
Take a 'green card' as an example, it's enough to trigger a carnival.
And shared cars did indeed emerge through this carnival, beating drums and gongs.
During that time, no matter where you went
You can see the ads for shared cars, which are almost as crazy as countless Tiktok songs.
But it did capture the curiosity of many people
After all, the world has been struggling with parking spaces for a long time, and the soaring prices of major parking spaces have made people afraid to buy cars
After all, there's no place to stop even if you buy it, just give someone else a free kpi.
So for salaried people who want a car but dare not buy it
Sharing a car is really a good move.
So many people have started choosing to rent shared cars, but with three rentals and two rentals, everyone has become a one shot deal.
The number of people renting cars has decreased, and shared cars have transformed from delicious food to stinky toilets.
But let's not blame the customers for their "thoughtless and disinterested". You can't share it with us.
But this is not awesome is not awesome
Today, let's identify three main contradictions and talk about them.
The first is that shared cars are built by riding the Dongfeng trend of new energy vehicles
So most natural sharing vehicles are new energy vehicles.
Unlike traditional gasoline vehicles, new energy vehicles rely heavily on charging stations, and the development of new energy vehicles itself is not as strong. Why do cities open up charging stations for your shared car?
So this has led to the scarcity of charging stations in cities
Looking for a charging station is no less than finding a clean public restroom ten years ago.
And most people rent cars to go hiking and play
Suburbs or some remote places do not have the rare thing of charging stations, which can be driven out but cannot be driven back. This embarrassment is unbearable for anyone.
And compared to the refueling of traditional gasoline vehicles
New energy vehicles often require more time, and gasoline vehicles can leave as soon as they are filled up
But if a new energy vehicle is fully charged
It will take several hours anyway, and the time cost is too high for anyone to afford.
Of course, this issue can also be addressed by dedicated personnel assigned by shared cars
Ensure that every car is fully charged when rented out
In addition to paying some labor costs
There won't be much loss.
But the next second point is the fatal injury of shared cars. If this problem is not solved, there will only be more and more ghost shared cars in the city.
The problem is that there are too few shared car shops.
Why are people sharing bicycles so popular? It's because they have a spacious parking lot
Let you enjoy the feeling of stopping and walking, let you enjoy it
Without any ambiguity.
Although sometimes on weekdays, subway entrances or large CBD buildings are crowded with cars, it does provide a place for people to return their cars.
Even if it's really crowded somewhere, take a few more steps
You can see another place to return the car
Although it cannot be said to be seen everywhere, it can be considered as having a return point within a few hundred meters.
At this point, shared cars are incomparable
Firstly, it is a latecomer, and there is not much space left for it in itself
Secondly, the volume of a car is much larger than that of a bicycle, making it very difficult to create a return point that can be seen everywhere on the roadside
Because many private cars have nowhere to park
How could there be so much space for shared cars.
And when the network density of shared cars is not enough
The enthusiasm of car renters has greatly decreased, as they do not buy a car themselves
Just to prevent oneself from suffering from parking spaces.
Nowadays, due to its own problems, shared cars still require renters to drive around at full capacity, and the convenience is undeniable
That's also a waste of money.
Of course, sharing cars is not without thinking about ways
They once wanted to recycle new energy vehicles and replace them with gasoline vehicles.
In this way, first of all, there's no need to wait for the battery to charge. Driving a shared car comes with a box of fuel
Going for an outing or camping is no problem.
But the accompanying problems also arose, with the high cost of gasoline vehicles
So the rental fees that will inevitably be pushed towards users will increase.
For example, on a certain car rental software, new energy vehicles cost 40 cents per minute, but gasoline cars cost 70 cents per minute. Such a large price difference is difficult for many car renters to accept.
Renting a car is about saving money
It turns out that carefully calculating this account is not as cost-effective as buying a car yourself.
Beyond these two issues, shared cars underestimate people's desire for privacy.
Someone once said
People over the age of 30 always like to stay in the car for half an hour before returning home at night
Within this half hour, you can easily sigh a few times.
Actually, modern people are under so much pressure
You don't need to be thirty years old. As long as you work and have a family, you will crave such a private space.
And the privacy of cars perfectly meets everyone's needs.
Of course, sharing cars is also a private space
But this private space needs to be shared with millions of other users.
Although car renters sit in the driver's seat, leather seats support their bodies
But looking around, there are no decorations, no tissues
There is no trace of self breath.
At that time, it was time to magnify the sadness, think about the pressure of one's own life, and then look at this car that doesn't belong to oneself. The pressure didn't ease, but instead, it was time to raise a glass and pour out more sorrow.
So currently, it is a foregone conclusion that shared cars have become the "imperial cemetery" for investors.
But the hasty and breathless high paced, low-quality life reflected behind this
It is more worthy of reflection in this society.
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