Haier Smart Home Rushes Aid to Tibet Earthquake Zone: A Three-Pronged Approach to Support Post-Disaster Reconstruction
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Haier Smart Home Rushes Aid to Tibet Earthquake Zone: A Three-Pronged Approach to Support Post-Disaster ReconstructionA powerful 6.8-magnitude earthquake struck Dingri County, Shigatse City, Tibet on January 7, 2024, causing significant loss of life and property, and severely damaging infrastructure
Haier Smart Home Rushes Aid to Tibet Earthquake Zone: A Three-Pronged Approach to Support Post-Disaster Reconstruction
A powerful 6.8-magnitude earthquake struck Dingri County, Shigatse City, Tibet on January 7, 2024, causing significant loss of life and property, and severely damaging infrastructure. Water, electricity, transportation, and communication systems were heavily affected in some areas. Faced with freezing temperatures and the immense challenge of post-disaster reconstruction, the local population urgently needed rescue supplies and essential living necessities. In this critical moment, Haier Smart Home responded immediately to the national call to action, demonstrating its strong sense of social responsibility and corporate commitment.
Haier Smart Home swiftly activated its emergency response plan, mobilizing resources across multiple fronts from material provision and logistics to after-sales service to fully support post-disaster reconstruction efforts. The speed and comprehensiveness of its response garnered widespread praise.
Firstly, in terms of material provision, Haier Smart Home's Shigatse Wansheng Haier store immediately delivered the first batch of relief supplies to the earthquake-stricken area. Considering the frigid temperatures, which can plummet to -15, the supplies prioritized warmth and included essential items such as electric heaters and bottled water, bringing warmth and hope to the affected population. The timely arrival of these supplies effectively alleviated immediate needs and provided crucial survival support.
Secondly, regarding logistics, Haier Smart Home's logistics subsidiary, RRSS Supply Chain, promptly announced the opening of a free transportation channel for relief supplies. Despite transportation obstacles caused by the earthquake, RRSS leveraged its extensive logistics network, allocating resources to provide efficient and safe transportation services to government agencies and non-profit organizations. This ensured the timely and safe delivery of relief supplies, providing strong support for reconstruction efforts. RRSS's rapid response and efficient operation demonstrated its capabilities in handling emergencies and underscored its social responsibility. They overcame damaged roads and transportation difficulties to ensure timely delivery of aid.
Furthermore, Haier Service proactively launched a "triple-free" service initiative, offering free on-site visits, free inspections, and free repairs for all Haier appliances. They also dispatched eight service personnel and two service vehicles, ready to deploy to the disaster zone as soon as traffic conditions permit, providing timely appliance repair services and ensuring basic living needs. This reflects Haier Services "user-centric" philosophy, providing tangible assistance during the crucial post-disaster reconstruction phase.
To better serve users in the affected area, Haier Customer Service established a dedicated hotline for Tibet, ensuring direct access to its gold-medal customer service representatives. The expertise and efficiency of the gold-medal team will provide more timely and effective assistance, mitigating the distress of the affected population. This demonstrates Haier's humanitarian concern and professional competence.
Haier Smart Home's rescue operation in the Tibet earthquake zone fully demonstrated its robust emergency response capabilities and strong social responsibility. Through comprehensive measures encompassing material provision, logistics, and after-sales service, Haier Smart Home made significant contributions to post-disaster reconstruction. This not only showcases the company's commitment but also sets a positive example for other businesses. In the face of natural disasters, corporate social responsibility is paramount, and Haier Smart Home's prompt and effective response exemplifies the best of corporate social responsibility.
The impact of the earthquake is far-reaching, and the road to reconstruction is long. Haier Smart Home has pledged continued attention to the disaster and further contributions to relief efforts. This is not only a corporate commitment, but also a commitment to the affected people and to social responsibility. We believe that with the collective efforts of all sectors of society, the people of Tibet will overcome this disaster and rebuild their homes. Haier Smart Home's actions set a positive example and inject new hope into the reconstruction efforts. Through unity and perseverance, we are confident that the disaster-stricken people will overcome the difficulties and rebuild their beautiful homes. Haier Smart Home's actions have set a good example and injected new hope into the post-disaster reconstruction work.
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