Benchmarking Apple, Shipping 100 Million, Who is the Real Price under the Double Eleven "Shining Mirror"
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Text | Black CodeThe annual "Double Eleven Shopping Festival" has quietly come to an end, and there is a strange phenomenon that everyone may also see, that is, this year everyone is not very fond of brushing the list. In order to find a total transaction amount, I searched for a long time but did not see any official data
Text | Black Code
The annual "Double Eleven Shopping Festival" has quietly come to an end, and there is a strange phenomenon that everyone may also see, that is, this year everyone is not very fond of brushing the list. In order to find a total transaction amount, I searched for a long time but did not see any official data.
As one of the early users of Taobao (who started using it around 2009), I still remember many years ago when Taobao executives stood in front of the big screen watching the trading volume scrolling chart, and announced their results every hour. The atmosphere was even worse than that of the Spring Festival Gala.
Of course, what digital bloggers are most concerned about is definitely the performance of the mobile phone market. But to be honest, the final data was a bit surprising, not just a little short of what I expected!
Huawei, severely overestimated
I believe everyone's feelings are the same as mine. In fact, before the Double Eleven, Huawei's new Mate60 series had already had a very crazy market performance. Regardless of which version it is, it has been aggressively pursued online and offline, an extreme phenomenon that has not been seen in the mobile phone market for many years.
So the media has been rumoring that Huawei has increased its shipping target for 2024 to 100 million units, including netizens' enthusiasm for Huawei phones. So I have always believed that Huawei phones should be able to win first place this time, but from the list, it can be seen that the data is not the same.
It turns out that I overestimated it. Of course, this does not mean that I overestimated the phone itself. No one can roast about the product experience of the Mate 60 series, but I think that there are still a few friends who support Huawei. You should know that Huawei has many options for the models currently on sale.
Of course, the objective reason is also known to everyone, because the most popular Mate60 model currently has a serious shortage of supply. If the supply of this machine is normal, KO Apple should not have a problem, but the production capacity problem seems to be difficult for Huawei to solve in the short term, so it missed the opportunity to brush the Double Eleven list.
IPhone performance significantly exceeded expectations
At present, the app I use the most is Headline, and friends who often follow Headline Digital should have this feeling. Is the iPhone about to go bankrupt. I am in this situation, and I have long replaced my Apple phone with a domestic machine, so I always thought that most friends would do the same as me.
So when I saw this list, I was actually quite shocked, why is the best-selling brand still Apple phones. Moreover, compared to last year's data, it will be even more impressive. The Apple Standard Edition sold better than the same period last year. It seems that our domestic mobile phone revolution has not yet been successful and still requires efforts. Most of the support for domestic production is still only spiritual.
However, this is also a good start, with spiritual support at least indicating that domestic brands are beginning to receive attention and have highlights worth paying attention to. Previously, I saw many netizens online saying that Apple has been produced in India and is no longer worth buying. It seems that the data of Double Ten One is the real one!
Xiaomi, whose hard work pays off
At first, my biggest concern was Xiaomi. As a fan of domestic brands, Xiaomi was one of my favorites. However, when the surging OS was released, the market response was not positive, and there was even a phenomenon of being "besieged" in the Lei Jun comment section. Now it seems that everyone is using another way to support Xiaomi.
After all, data cannot be falsified. At the launch of the Xiaomi 14 series, Lei Jun once again shouted the slogan of using the Xiaomi 14 Cup to benchmark the iPhone 15 Cup. The final results showed that among many players, its performance was indeed the closest to the iPhone 15 Pro.
However, in retrospect, this achievement is also deserved. Firstly, its size is closest to the iPhone 15 medium cup, and there are no competitors among domestic brands; Secondly, it has a more sophisticated configuration than the iPhone 15 mid cup, and the performance of key components has not been compromised; Finally, there's the price. The price of 3999 is really good.
The Glory of Making Low Profile Money
It is truly admirable that Honor has been able to stand alone to this day. It has proven through practical actions that it can survive well without Huawei, and currently ranks first in total sales in China. However, as the new product has not been released yet, this Double Eleven may suffer a slight loss, but it still ranks in the top three, demonstrating its strong strength.
And according to the latest news, Honor will soon be equipped with the currently popular satellite phone in the industry, which will definitely cause another wave of phone swapping. Looking at the glorious playing methods over the years, we can see that its style is very unique. The high-end products have fully absorbed the essence of Huawei, while the low-end products are directly benchmarking Apple.
This combination of punches directly reaps the high-end and low-end markets with ease, at least until Huawei's production capacity is completely resolved, the position of Honor is still very stable, do you think?
However, we can also find that the most promising among these brands is Huawei, which can easily take it to the next level with just a little effort!
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2023 Double 11: From a shopping spree that flourishes and fades to a weary holiday
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