Hisense at 55: Building a World-Class Brand, Accelerating Towards the Goal of "Building a Century-Old Hisense"
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Hisense at 55: Building a World-Class Brand, Accelerating Towards the Goal of "Building a Century-Old Hisense"On October 19th, at the Hisense 55th Anniversary Global Employee Celebration held at the Qingdao Guoxin Sports Center, Hisense Group Chairman Jia Shaoqian delivered a keynote speech titled "Faith as Ever, Creating the Future," formally announcing Hisense's new goal: "Building a world-class enterprise, achieving a world-class brand."Looking back over the past five years, Hisense has made significant breakthroughs in underlying technologies such as power semiconductors, AI image quality chips, ultrasound imaging, and laser TV anti-glare films
Hisense at 55: Building a World-Class Brand, Accelerating Towards the Goal of "Building a Century-Old Hisense"
On October 19th, at the Hisense 55th Anniversary Global Employee Celebration held at the Qingdao Guoxin Sports Center, Hisense Group Chairman Jia Shaoqian delivered a keynote speech titled "Faith as Ever, Creating the Future," formally announcing Hisense's new goal: "Building a world-class enterprise, achieving a world-class brand."
Looking back over the past five years, Hisense has made significant breakthroughs in underlying technologies such as power semiconductors, AI image quality chips, ultrasound imaging, and laser TV anti-glare films. In terms of industry layout, Hisense has successfully acquired two listed companies in China, Qianzhao Optoelectronics and Kering Electric, and successfully acquired Japan San-ei, a company listed on the Tokyo Stock Exchange, continuously expanding its industrial footprint and influence. The group's revenue has nearly doubled, from 126.3 billion yuan five years ago to exceeding 200 billion yuan for the first time in 2023.
Jia Shaoqian stated that through generations of dedicated efforts by Hisense people, the company has formed industrial clusters including smart living, smart energy, semiconductors, automotive electronics, network information, financial trade, real estate, and healthcare. At the celebration, these industrial clusters made their first collective appearance in the form of a parade array, showcasing Hisense's diversified, full-industry chain capabilities. Hisense will leverage this as a foundation to become an exemplar of high-quality development for Chinese enterprises.
Hisense has consistently adhered to the concept of green development and is committed to promoting sustainable development. In his speech, Jia Shaoqian emphasized: "Hisense will continue to transition towards green and low-carbon operations, making green a key pillar of 'Building a Century-Old Hisense.'" Hisense aims to achieve operational carbon peak by no later than 2026 and operational carbon neutrality by no later than 2050, targets that are 4 years and 10 years ahead of the national carbon peak and carbon neutrality commitments respectively, demonstrating Hisense's unwavering commitment to green development.
Hisense has established 36 industrial parks and production bases worldwide, with 30 research and development institutions, 64 overseas companies and offices, forming a global integrated R&D, production, and sales layout across Europe, the Americas, ASEAN, the Middle East and Africa, Asia Pacific, and China, with "5+1" regional hubs. Looking ahead, Hisense will fully embrace globalization and achieve a shift from "China managing the world" to "the world managing the world."
On how to build a world-class enterprise, Jia Shaoqian pointed out: "A world-class enterprise is first and foremost a leading enterprise in corporate governance. We will continue to benchmark and learn from the governance experience of advanced companies worldwide, continuously promoting board diversity, establishing a more scientific and comprehensive modern enterprise system, significantly optimizing and improving corporate governance, and accelerating towards the goal of becoming a world-class enterprise."
Over its 55-year development journey, Hisense has always been committed to fulfilling its social responsibility, adhering to the principles of "business for good" and "technology for good," and wholeheartedly engaging in philanthropy to benefit society. On this day, Jia Shaoqian announced that to further deepen and solidify Hisense's corporate culture of actively fulfilling social responsibility, October 19th of each year will be designated as "Hisense Global Charity Day.
Jia Shaoqian stated that Hisense is not only a company but a cause, one that needs generations of Hisense people to achieve. In the future, Hisense will remain steadfast amidst change, innovate through inheritance, uphold the fundamental principles of business civilization, build a world-class enterprise, and achieve a world-class brand. The company will strive to accelerate towards its vision of "Building a century-old Hisense, becoming the most trusted brand globally," creating a brighter future and greater happiness for billions of families worldwide.
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