The "Safe Journey 2024" Traffic-Themed Gala: Didi Chuxing and the Ministry of Public Security Jointly Build a New Chapter of Civilized Transportation
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The "Safe Journey 2024" Traffic-Themed Gala: Didi Chuxing and the Ministry of Public Security Jointly Build a New Chapter of Civilized TransportationOn December 2nd, 2024, the special program "Safe Journey 2024," a traffic-themed gala jointly produced by the Ministry of Public Security, the Central Committee of the Communist Party of China's Guiding Small Group for Building a Spiritual Civilization, and China Central Television (CCTV), aired on CCTV-12 (at 22:36 and 20:05). The gala focused on key issues such as optimizing slow-traffic systems, ride-hailing safety, and the 20th anniversary of the implementation of the Road Traffic Safety Law
The "Safe Journey 2024" Traffic-Themed Gala: Didi Chuxing and the Ministry of Public Security Jointly Build a New Chapter of Civilized Transportation
On December 2nd, 2024, the special program "Safe Journey 2024," a traffic-themed gala jointly produced by the Ministry of Public Security, the Central Committee of the Communist Party of China's Guiding Small Group for Building a Spiritual Civilization, and China Central Television (CCTV), aired on CCTV-12 (at 22:36 and 20:05). The gala focused on key issues such as optimizing slow-traffic systems, ride-hailing safety, and the 20th anniversary of the implementation of the Road Traffic Safety Law. It comprehensively showcased the significant improvements in China's traffic safety governance system and capacity, calling on society to work together to create a new situation of civilized transportation. Didi Chuxing, as an active participant, not only participated in the gala's joint production but also contributed compelling content based on its practical experience in ride-hailing safety.
The gala's programs closely adhered to the theme, artistically recreating real Didi ride-hailing cases to vividly demonstrate the crucial role of Didi's safety officers in ensuring user safety. The sketch "A Warm Journey" recounted two stories occurring in ride-hailing vehicles, showcasing the professionalism and composure of Didi drivers and safety officers. In the story, Li Jing, playing a Didi driver, encountered two passengers: an actor repeatedly rehearsing lines en route to a filming location, leading the driver to mistakenly believe she had suicidal tendencies; and an elderly person with amnesia who mistook the driver for his son and asked for help transporting his grandson. Facing these seemingly challenging situations, the driver skillfully handled these unexpected events using experience and composure. Meanwhile, Didi safety officers, through the system, promptly identified the unusual orders, intervened immediately, and provided professional guidance and remote assistance to the driver, ensuring the safety of both passengers and the driver.
The post-gala interview session invited Liu Dongbo, deputy director of the Institute of Traffic Management Science of the Ministry of Public Security; Shao Jingsong, a Didi driver; and Du Jiaxing, a Didi safety officer, to discuss the construction and development of the ride-hailing safety assurance system. Shao Jingsong likened Didi safety officers to "reassuring pills" for drivers, believing they provide timely and effective assistance in handling various emergencies and traffic accidents. Du Jiaxing detailed the rigorous training process and daily work of Didi safety officers, emphasizing 24/7 online service to promptly respond to the safety needs of both drivers and passengers. Liu Dongbo, from the perspective of the regulatory authority, explained the strict screening mechanism for ride-hailing drivers and how to utilize the national traffic management information platform to assist ride-hailing platforms in efficiently completing full-process verification.
The short film "A Small Thing" showed, from the perspective of Shanghai traffic police officer Huang Jun, the positive changes in the traffic environment in recent years, such as: an increase in elderly people using ride-hailing services, reduced parental concerns, increased safety for women traveling alone on business trips, and expanded social circles for visually impaired artists. These subtle changes are the result of Didi's continuous efforts.
For many years, Didi has prioritized improving its safety governance capabilities, continuously increasing investment in safety technology and resources. Targeting different demographics and travel scenarios, Didi has developed various safety tools to provide users with more convenient, safe, and thoughtful travel services. Didi also pays special attention to the travel needs of vulnerable groups. Over the past seven years, the "Didi Elderly Ride-hailing Assistance" and "Didi Barrier-Free Travel" programs have helped numerous elderly people, visually impaired individuals, and guide dog users gain smoother travel experiences. Since the launch of the "Friend Guardian" function last year, 16.61 million users have successfully bound, allowing more teenagers over 14 years old to safely use ride-hailing services under parental remote supervision.
In response to the call of the 13th National Traffic Safety Day on December 2nd, 2024, and upholding the theme of "Civilized Traffic, Joint Creation," Didi's ride-hailing, Qingju (bike-sharing), chauffeur, freight, and autonomous driving businesses, in over 80 cities including Beijing, Shanghai, Hangzhou, Wuhan, Chengdu, and Changsha, cooperated with over 100 police units nationwide to carry out various traffic safety-themed activities. Didi also pushes police-recorded ride-hailing safety voice broadcasts and splash screen content to tens of millions of passengers and drivers daily, actively promoting the concept of civilized traffic.
Didi has long actively participated in various safety public welfare activities initiated by the Ministry of Public Security's Traffic Management Bureau and closely cooperated with local police to conduct multi-themed safety publicity activities, aiming to protect the safety and legitimate rights and interests of both drivers and passengers. Didi consistently prioritizes enhancing safety governance capabilities as a direction for technological innovation and continuously promotes the construction of a safe industry ecosystem. In the future, Didi will continue to actively transform safety technological achievements, strengthen open collaboration with various sectors, effectively raise industry safety standards, better fulfill its safety responsibilities to drivers and passengers, and contribute to reducing traffic accidents and building a civilized traffic environment. Didi's efforts are reflected not only in the improvement of technology and services but also in its social responsibility and active promotion of civilized traffic. Through close cooperation with public security organs and continuous improvement of its safety technology and services, Didi has made positive contributions to building a safer, more convenient, and civilized traffic environment. It is believed that in the future, Didi will continue to leverage its advantages in the ride-hailing field and work with all sectors of society to create a better travel future. The "Safe Journey 2024" traffic-themed gala is not only a wonderful artistic performance but also an in-depth discussion of civilized traffic and a solemn commitment to social responsibility. Didi's participation has further enhanced the gala's social significance and influence, contributing positive energy to promoting the construction of civilized transportation. Through the broadcast of the gala, it is believed that more people will understand and pay attention to traffic safety and participate in the construction of civilized traffic. Didi will continue to take concrete actions to fulfill its commitment to social responsibility and contribute to building a safer, more convenient, and more civilized travel environment. This is not only a requirement for Didi's own development but also its social responsibility. Didi will continue to cooperate with government departments, social organizations, and other parties to jointly build a safer and more harmonious traffic travel environment. In the future, Didi will continue to increase its investment in technology, improve service quality, provide users with safer and more reliable travel services, and contribute to the construction of civilized traffic.
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